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Old 07-14-2021, 10:15 AM   #1
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No more F-150 Diesel

From RV Business:

DETROIT — Ford Motor Co. is dropping the F-150 pickup’s diesel engine option after just three years because of low demand, according to a report by Automotive News.

The automaker informed dealers last week that it would no longer take orders for the 3.0-liter Power Stroke diesel option after July 16, according to a memo first published on an F-150 forum.

https://rvbusiness.com/ford-scraps-f...of-low-demand/
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Old 07-14-2021, 10:59 AM   #2
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Originally Posted by Grumpy View Post
From RV Business:

DETROIT — Ford Motor Co. is dropping the F-150 pickup’s diesel engine option after just three years because of low demand, according to a report by Automotive News.

The automaker informed dealers last week that it would no longer take orders for the 3.0-liter Power Stroke diesel option after July 16, according to a memo first published on an F-150 forum.

https://rvbusiness.com/ford-scraps-f...of-low-demand/

Not too mention if I remember correctly, that engine was only used in the F150's, so I suspect that means that Ford is dropping the 3.0 diesel engine altogether. I had read that they weren't all that reliable compared to other diesel engines. ~CA
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Old 07-14-2021, 11:13 AM   #3
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It was a different value proposition than what people were used to. Diesel in a truck platform has traditionally conveyed some sense of towing ability. However, in the F-150, the better towing platform was the 3.5 EB and even the 5.0 V8. The diesel numbers weren't as good and there was the old payload penalty of the heavier diesel engine.

It would work better in non-US countries. In many of those countries, people are used to thinking about diesel in terms of fuel economy. BMW, Volkswagen, and most other passenger cars are commonly diesel in non-US places. People in those countries don't buy a BMW X3 diesel because they think it will be a towing monster.

So, an F-150 diesel was always a lost configuration. It's really a light duty truck for modest towing/hauling with superior fuel economy. Those wanting to maximize towing/hauling in a 1/2 ton package were wise to avoid the diesel. This will probably always be counterintuitive in the US truck market.
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Old 07-14-2021, 12:52 PM   #4
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Originally Posted by 67L48 View Post
It was a different value proposition than what people were used to. Diesel in a truck platform has traditionally conveyed some sense of towing ability. However, in the F-150, the better towing platform was the 3.5 EB and even the 5.0 V8. The diesel numbers weren't as good and there was the old payload penalty of the heavier diesel engine.

It would work better in non-US countries. In many of those countries, people are used to thinking about diesel in terms of fuel economy. BMW, Volkswagen, and most other passenger cars are commonly diesel in non-US places. People in those countries don't buy a BMW X3 diesel because they think it will be a towing monster.

So, an F-150 diesel was always a lost configuration. It's really a light duty truck for modest towing/hauling with superior fuel economy. Those wanting to maximize towing/hauling in a 1/2 ton package were wise to avoid the diesel. This will probably always be counterintuitive in the US truck market.

I don’t think it got much better economy than the 2.7 either, so that kind of kills it.
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