I can't comment on this year's Chrysler superbowl ad because I haven't seen it yet but I did get sick of last year's ads, starting with the Superbowl ad.
The Chrysler ad was solid. It was nice to see Chrysler act on the positive results of last year's Eminem Chrysler 200 commercial (showing goodwill toward the D) by following up with a non-product-specific ad for the company, and city as a whole.
Unlike another Detroit auto maker who chose to stab another with fictitious nonsense, Chrysler took the high road and lifted Detroit. Great job, Chrysler.