I'm a coach and avid outdoorsmen and here in SC, there's something we can hunt or catch year round when we're not at the softball field. I'd go through 2 or 3 coolers a year easy for durability reasons predominantly. I was hesitant when I pulled the trigger on my 1st Yeti 45 back in early 2007 but you couldn't argue the way these things are built. That 1st one lasted until 2 years ago (almost a decade) when someone broke into my garage and stole it. It hadn't even begun to show signs of wear. I've used that thing in more ways than you could possibly imagine. It fell off the back of my truck, rolled over strapped to an ATV, stepping stool, seat, you name it. I have since replaced it and will likely NEVER own another brand cooler. I currently have 2 (Tundra 50 and Hopper 20 bag) and have bought probably 10 total as gifts, replacements, etc. I'm not saying that RTIC, Grizzly, Coleman, etc. aren't as good, but I KNOW what I get with a Yeti and for me there's no reason to change. My 50 will not fit (height wise) into the storage compartment(s) on my 28BHBE but I believe a 45 might.
shrp